Chat with us, powered by LiveChat
0800 031 4332

LV= Life Insurance

Get a quick quote for LV life insurance today and protect the ones you love. Affordable LV life insurance is just a click away. You can get covered with the best value life insurance in minutes and with no forms or medicals.

Get a quote for LV Life Insurance today…


LV= Liverpool Victoria is one of the biggest names in the UK providing a range of insurance products to customers across the UK.

Why LV Life Insurance?

Policies can start from as little as £5 per month and are for anyone looking to protect their family’s financial future due to the death of a loved one or household breadwinner.

Policies can be added to at any point, so should you have another child or simply wish to increase the amount of cover, it’s a simple and quick process.

LIVERPOOL VICTORIA offers flexibility within their policies and coupled with the peace of mind having life insurance can bring, this makes them one of the most trusted and successful brands in the market today.

Our specialists here at Insured-Life can help you navigate the variety of products offered by Aegon and guide you through their application process to make the road to protection as smooth as possible.

We’ve designed easy to use customer guides to explain our products and the options clearly in plain English.

Our customer advisers are also available to answer any questions you may have.

  • Mutual not PLC As a mutual, we don’t have to answer to external shareholders – so we can concentrate on looking after you. It’s mutually beneficial.
  • Become a member Life insurance policy holders instantly become LV= members.
  • This gives you benefits such as: Discount on our car, home, pet and travel insurance products.

24 hour member care line which could help you with:

  • Criminal and civil law queries
  • Health and medical questions
  • Finding a reliable tradesman in an emergency

Helping you make sound
financial decisions

A Comprehensive Guide to LV Life Insurance
Liverpool Victoria, commonly known as LV=, is a United Kingdom-based insurance company that was established in 1843. Over the years, LV= has built a reputation for its various insurance products, including car, home, pet, travel, and notably, life insurance. This guide will provide an in-depth overview of LV Life Insurance, its offerings, features, and how it compares to other providers in the market.

Life Insurance: A Quick Refresher
Life insurance is a contract between an individual and an insurance company. The individual pays regular premiums, and in return, the insurer promises to provide a certain amount of money, known as the death benefit, to beneficiaries upon the death of the insured. The two primary types of life insurance are term life insurance, which covers a specific period, and whole life insurance, which provides lifetime coverage.

LV= Life Insurance Products
LV= provides a range of life insurance products tailored to meet different needs. Here are the key offerings:

LV= Life Insurance: This is a term life insurance policy that pays out a lump sum if you die during the term of the policy.

Critical Illness Cover: This policy pays out a lump sum if you’re diagnosed with a critical illness covered by the policy during the term. This cover can be added to the LV= Life Insurance policy.

Over 50s Life Insurance: Designed specifically for individuals over 50, this whole life policy guarantees acceptance without a medical exam and provides a lump sum to loved ones when you pass away.

Key Features of LV= Life Insurance
LV= offers flexible coverage options, allowing you to choose your term and coverage amount for term life insurance. You can also decide whether to receive the critical illness cover as a separate payment or as an advance on your life insurance payment.

Terminal Illness Cover
Terminal illness cover is included in the LV= life insurance policy. If you’re diagnosed with a terminal illness and are predicted to pass away within 12 months, you can claim the policy early.

Additional Benefits
LV= life insurance policyholders can access LV= Doctor Services at no extra cost. This service provides fast access to medical advice and services, such as remote GP consultations, second opinions, and mental health support.

Applying for LV= Life Insurance
Applying for an LV= life insurance policy is straightforward and can be done online or over the phone. You’ll be required to provide details about your personal health history, lifestyle, and cover requirements. If you have complex financial circumstances or health conditions, consider seeking advice from a financial advisor or insurance broker.

LV= Life Insurance provides a variety of flexible and comprehensive options to suit different needs. The included terminal illness cover and access to LV= Doctor Services are valuable features that set LV= apart. However, always remember to review your individual needs, conduct thorough research, and consider professional advice before purchasing a life insurance policy.

This guide aims to provide general information about LV= Life Insurance. It does not constitute financial advice. Always conduct your research and consider seeking professional advice before purchasing a life insurance policy.

Compare All These Providers

Use Our Life Insurance Calculator

MM slash DD slash YYYY

How much do you owe on other debts?


Losing a loved one is never easy…

but having life insurance in place can ease the financial burden at an emotionally difficult time. Our team of protection specialists can help you find the RIGHT policy at the RIGHT price. We even help you put your policy into TRUST for FREE which could protect it from the TAXMAN. Simply fill out the form and we will get everything ready and start preparing your quotes.

Ask Yourself:

  • Who would pay the rent or mortgage if you were to pass away suddenly?
  • Who would pay your children’s university fees or provide money for childcare whilst your surviving partner goes out to work?
  • Who would provide the money for your family’s food, clothing or lifestyle?
  • Who would pay for your funeral or clear your debts?

These are just a few things to think about when obtaining life insurance. If you pass away the policy will pay out a lump sum to your family, loved ones or whomever you choose to get the money. This can be used to secure the financial future of your loved ones meaning they would not have to struggle in the event of your death.

We don’t talk to people like they’re just a number

Our expert advisers help people make informed decisions through expert financial advice.

Get Covered in 3 Easy Steps


Tell us how much money you would need to financially protect your loved ones


We will call you to discuss your options and provide comprehensive free quotes


You decide which policy to take and get protected today with no medicals or forms

We Provide Complete Cover For:

Life Insurance

Make sure your family have financial security in the event of your passing…

Income Protection

Protect your income if you’re unable to work due to illness or injury…

Critical Illness

Get a lump sum payment if you’re diagnosed with a serious illness…

Frequently Asked Questions

Whose Products Do We Sell?
  • We offer products from a range of insurers for life insurance and critical illness cover.
  • We offer protection products from a limited number of insurers for Whole of Life and Over 50s plans. A list of insurers we offer insurance from is available on request.
  • As we’re not tied to any ONE provider we are able to search our panel of insurers and find you the best price available to us.
  • We sometimes get preferential rates on selling policies which we pass on to you.
  • We are paid a commission by each insurer for setting up your policy – it costs you nothing to use our service.
What Service Do We Offer?
  • We are authorised by the FCA to advise our client on their protection needs. Our advisers will assess your demands and needs and recommend a suitable product that will protect you and your family. We get to know our clients and help them to decide on the right cover for the right price from a panel of leading UK insurers.
  • We will ask you a number of questions designed to make you think about the shortfall in your income in the event of the death of a partner or breadwinner. Our questions are simple and our advisers avoid jargon making it easy for clients to understand.
How Much Does Our Service Cost?
  • NOTHING – We do not charge a fee for our service; however, if you take a policy out through us we will be paid by commission from the insurer, but it still costs you nothing.
  • You will receive a quotation which will tell you about any policy premiums relating to any particular insurance policy.
  • We will put your life insurance policy into TRUST for FREE – this means that it may not be counted as part of your estate when you pass away and could secure it from the taxman – why should you lose your payout to the taxman’s inheritance tax?