Aviva Life Insurance


Flexible Plans

FCA Regulated Broker

Customisable Policies

A Policy for Everyone
Aviva Life insurance helps give your family financial protection should you pass away within the policy term. It lets you leave a lump sum behind – helping your loved ones maintain their living standards or pay mortgage costs.
Get an Aviva Life Insurance quote today…
Get a quick quote for Aviva life insurance today and protect the ones you love. Affordable Aviva life insurance is just a click away. You can get covered with the best value Aviva life insurance in minutes and with no forms or medicals.
Why Aviva Life Insurance?
• A wide range of benefits to choose from
• Multi-benefit discount – you can combine up to five main benefits in any one online application
• Our underwriting expertise means we understand your your needs – taking a personal approach to getting cover in place quickly and smoothly
• Can be used in a range of circumstances, from protecting your lifestyle and family to protecting your mortgage repayment
Aviva include certain additional benefits automatically, and at no extra cost. These include:
- A range of guaranteed insurability options so that you get accepted at standard rates and can increase your level of cover before the age of 55 without any more underwriting
- Critical illness protection for children
- Terminal illness cover
- Protecting your payments if you can’t work due to sickness or accident for a lengthy period
- Total permanent disability benefit, so that you are covered if you become totally and permanently disabled
- Choosing to set up your policy on a fixed-term basis or to renew your benefit every five years
- Choosing guaranteed or reviewable premiums
- Having your benefit levels and policy payments adjusted to take account of inflation
A Comprehensive Guide to Aviva Life Insurance
Introduction
Aviva is one of the largest insurance providers in the United Kingdom, with a history spanning over 300 years. It offers a wide array of financial products, including pensions, investments, and various types of insurance. One of its primary offerings is life insurance. This guide will delve into the specifics of Aviva’s life insurance, exploring its features, benefits, and how it compares with other life insurance providers.
What is Life Insurance?
Life insurance is a contract between a policyholder and an insurance company. The policyholder pays premiums to the insurance company, and in return, the insurance company pays a lump sum, known as a death benefit, to the beneficiaries upon the death of the insured person. The two main types of life insurance are term life insurance and whole life insurance.
Aviva Life Insurance Offerings
Aviva provides several life insurance products tailored to different needs and circumstances:
Term Life Insurance: Aviva’s term life insurance pays out a lump sum if you pass away during the policy term. You can choose the length of the term and the amount of coverage.
Critical Illness Cover: This cover can be added to the term life insurance policy. It pays out a lump sum if you’re diagnosed with one of the specified critical illnesses during the policy term.
Over 50s Life Insurance: Aimed at individuals over 50, this whole life policy guarantees acceptance without a medical exam and provides a lump sum to beneficiaries when you pass away.
Key Features of Aviva Life Insurance
Flexibility
Aviva offers flexible coverage options, allowing you to choose the duration and the amount of coverage for your term life insurance. You can also decide if you want to add additional coverages such as critical illness cover.
Terminal Illness Cover
Terminal illness cover is included with Aviva life insurance policies. If you’re diagnosed with a terminal illness with a life expectancy of less than 12 months, you can claim the policy early.
Additional Benefits
Aviva policyholders have access to Aviva Digicare+, a smartphone app that provides a range of health and wellbeing benefits, including nutritional advice, mental health support, and a second medical opinion.
Applying for Aviva Life Insurance
To apply for Aviva life insurance, you can visit the Aviva website, call their customer service, or seek advice from a financial adviser. The application process involves providing your personal details, health history, and lifestyle information.
Aviva’s life insurance offerings are comprehensive, flexible, and feature additional benefits like the Aviva Digicare+ service. However, it’s crucial to carefully assess your own needs, explore all available options, and seek professional advice before deciding on a life insurance policy.
Disclaimer
This guide is intended to provide general information about Aviva Life Insurance. It does not constitute financial advice. Always conduct your own research and consider seeking professional advice before purchasing a life insurance policy.
Explore Our Life Insurance Services
Our life insurance process…

01
Needs Assessment
Tell us how much money you would need to financially protect your loved ones

02
We’ll Call You
We will call you to discuss your options and provide comprehensive free quotes
03
You’re Protected
You decide which policy to take and get protected today with no medicals or forms
Top Reasons to Choose Us
Comprehensive Coverage Options
Insured-Life.co.uk offers a wide array of insurance products, including life insurance, income protection, critical illness cover, mortgage protection, and over 50s life cover. This extensive selection allows you to find a policy that aligns with your specific requirements.

Access to Multiple Insurers
As an independent broker, Insured-Life.co.uk compares policies from a diverse panel of leading UK insurers, such as Legal & General, Aviva, and LV=. This independence ensures that you receive unbiased advice and competitive quotes tailored to your circumstances.

Additional Benefits and Services
Beyond standard insurance coverage, Insured-Life.co.uk provides extra services like placing your policy into trust at no additional cost, potentially protecting the payout from inheritance tax.

What Sets Us Apart
Safe Practices
Selling life insurance is about more than just policies—it’s about protecting futures with integrity and responsibility. Safe practices ensure that every client receives honest, transparent, and ethical guidance, helping them make informed decisions with confidence. From clear communication and accurate policy information to adhering to FCA regulationsand safeguarding personal data, trust is at the heart of everything we do.
FCA Regulated
At Insured-Life.co.uk, we are fully FCA-regulated, ensuring the highest standards of security, transparency, and ethical practice in life insurance. This means you can trust us to provide expert advice, fair policies, and protection that truly meets your needs. We work with leading UK insurers to offer reliable cover, giving you peace of mind that your loved ones will be financially secure.
Quick Policy Setup
At Insured-Life.co.uk, we make getting life insurance fast, simple, and stress-free. With our quick policy setup, you can secure the protection you need in just minutes. No lengthy paperwork, no complicated processes—just straightforward cover designed to give you peace of mind.
Get a quote, choose your policy, and enjoy the reassurance of knowing your loved ones are protected.
TESTIMONIALS
Hear from Our Customers
B Grant
Excellent customer service
Excellent customer service. Spoke to Daniel and he was so professional and knowledgeable which was reflected in the information he gave me. Detailed information I must add. I felt at ease throughout the call and never once did I feel I was being pressured to open a policy. It was my decision.
Lesley Phillips
I knew I had to take out a life policy…
I knew I had to take out a life policy for my husband and myself to cover funeral costs but kept putting it off .
Anastasia called us back as requested and guided us through the application. Thank you for making it easier than we thought so informative and helpful giving us the policy that was exactly what we asked for.
Highly recommended
Frequently Asked Questions
Whose Products Do We Sell?
- We offer products from a range of insurers for life insurance and critical illness cover.
- We offer protection products from a limited number of insurers for Whole of Life and Over 50s plans. A list of insurers we offer insurance from is available on request.
- As we’re not tied to any ONE provider we are able to search our panel of insurers and find you the best price available to us.
- We sometimes get preferential rates on selling policies which we pass on to you.
- We are paid a commission by each insurer for setting up your policy – it costs you nothing to use our service.
What Service Do We Offer?
- We are authorised by the FCA to advise our client on their protection needs. Our advisers will assess your demands and needs and recommend a suitable product that will protect you and your family. We get to know our clients and help them to decide on the right cover for the right price from a panel of leading UK insurers.
- We will ask you a number of questions designed to make you think about the shortfall in your income in the event of the death of a partner or breadwinner. Our questions are simple and our advisers avoid jargon making it easy for clients to understand.
How Much Does Our Service Cost?
- NOTHING – We do not charge a fee for our service; however, if you take a policy out through us we will be paid by commission from the insurer, but it still costs you nothing.
- You will receive a quotation which will tell you about any policy premiums relating to any particular insurance policy.
- We will put your life insurance policy into TRUST for FREE – this means that it may not be counted as part of your estate when you pass away and could secure it from the taxman – why should you lose your payout to the taxman’s inheritance tax?
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